Cosmetic Surgery Online Marketing Solutions
Engage Your Patients Online
Cosmetic surgery is no longer just for the rich and famous. Many surgeries and procedures are within reach of a wide range of demographics, which opens up your target market considerably. Back in the days when cosmetic surgery and aesthetic procedures were aimed at an elite set of patients, marketing strategies were different.
Today, however, savvy patients look to the Internet to find reputable and experienced cosmetic surgeons. They want the best of the best, a medical practice that stands out, and — most importantly — one local to where they live. Strategic Medical Web highlights your practice using a targeted approach called procedural marketing. In addition to your practice's website, we also build standalone pages focusing on specific procedures to attract specific patients.
For example, if a prospective patient is searching for a local practice that performs rhinoplasty, our marketing strategy would include a micro-page on rhinoplasty — search engine optimized with related keywords, and located at the top of search engine pages via pay-per-click ads. This puts your site and your procedures directly in front of the patients most likely to consult with you for an appointment.
Market Procedures Online and Attract the Right Audience
The majority of Americans go online when they have health questions. The same theory holds when searching for a specialist. Even if they've received a referral, smart patients take to the Internet to look for reviews and reputations. When your practice appears near or at the top of a search page as a local choice, you're an instant first choice to click on.
And once a user clicks through and lands directly on the page of the procedure they were searching for, all the information they need is right there. This gives your practice authority, value, and convenience. Strategic Medical Web can build informative marketing pages for your cosmetic surgery procedures, including:
- Breast augmentation
- Breast reduction
- Dermal fillers
- Eyelid surgery
- Arm lifts
- Botox
- Rhinoplasty
- Tummy tucks
- Skin rejuvenation
- Spider vein treatment
- Facelifts
- Liposuction
- Permanent makeup
- Plastic surgery
- Laser hair removal
- and more
These standalone pages pull in potential patients during Internet searches and give them the information they need with easy-to-find contact information.
Multi-Level Online Marketing Helps Bring in New Patients
If you're ready to expand your cosmetic surgery practice's online presence, Strategic Medical Web can help. To find out more, contact one of our representatives at 1-800-508-4489.